My apologies for the last take, as the voice track was off. Please have a look -- and listen!-- to this.
Please click here to view ... and hear the copywriting video critique.
--Peter
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The comments to this entry are closed.
Thanks Peter, I really appreciate these quick crits. I'm not sure how much prep you do for these, but your ability to quickly improve a concept while still keeping the same general idea is solid.
Much appreciated.
Regards
Kyle
Posted by: Kyle Tully | August 17, 2007 at 07:17 AM
Kyle,
Thank you for saying so.
It's positively surprising to me, how much writers have improved in the past couple of years, so the exercise is a joyful one.
--Peter
Posted by: Copywriter, Peter Stone | August 17, 2007 at 01:12 PM
Mark Pocock said:
Hello Peter
Thanks for critiquing the smoking site.
It's been very helpful.
I've learned alot about my weaknesses,
watching you critiquing 3 of my sales
letters. (but that was the idea behind me
asking you in the first place....)
Have taken on board writing with more
precision.
I've edited out the new intro. And reverted to
the original.
Plus raised the skeptical question straight away.
And included 4 strong testimonials before the
...Dear Friend
Once again thanks very much
cheers mark
By all means publish this on your blog.
As I still can't comment there.
Posted by: Copywriter, Peter Stone | August 19, 2007 at 11:28 AM
Mark,
I'm glad you gained something from the critique.
You did the hard part and you did it well.
Thank you, again.
--Peter
Posted by: Copywriter, Peter Stone | August 19, 2007 at 11:12 PM
Peter,
Thank you so much for these great critiques.
They are really well done, and I'm learning so much from each one.
Ross
Posted by: Ross Bowring | August 21, 2007 at 03:02 PM
Ross,
Again I say, it IS my pleasure.
I appreciate your encouraging comment and your tolerance for less than Hollywood quality production values. (-:
--Peter
Posted by: Copywriter, Peter Stone | August 21, 2007 at 05:56 PM
Hi Peter
I'm glad I came across your site. You certainly have a great list of commendations, it's like a who's who of copywriting.
I enjoy your website critiques I always pick up one or 2 tips.
Especially those in the sports and health industry as this is an area that I want to concentrate on.
I was thinking of purchasing James Brausch's Glyphius to test my sales pages and headlines. Do you have an expert view on it.
Thanks
Gavin
p.s keep the critiques coming
Posted by: Gavin Allinson | December 03, 2007 at 06:49 AM
Gavin,
Hi and thank you for taking time to comment. (-:
I'm reserving any comment on Glyphius, as I've never had the pleasure of using it.
Perhaps someone who's used it can offer their comments.
--Peter
Posted by: Copywriter :: Peter Stone | December 03, 2007 at 09:24 AM