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« "Copywriting Instruction Video -- The Art of Transition..." | Main | "Copywriters: Inside the Selling Mechanism of the Amex Letter..." »

"A Couple of Offers I Thought You'd Want to Know About..."

I don't know if you're on Clayton Makepeace's mailing list or not. If not, I recommend Clayton's products on a regular basis, to the right people. "Yes," I say to those who ask. "Do it! Without reservation...do it!"

Well...truth be told, I do hold a secret qualm about his materials.

You see...Clayton...in my opinion, is almost too real - too potent -- for the average wanna-be. Consequently, I only recommend his materials to the most serious among us. Those I see with exceptional potential who just need an extra...something.

You've seen for yourself, in my recent videos, there's more to writing than what meets the eye. What's behind the curtain...the codes...are almost too much to comprehend for the average writer going it alone, reading and, for the ambitious, hand copying the classics.

Fortunately, Clayton is offering to sell his entire copywriting process on DVD -- the same process he uses to make millions per year -- for much less than it's worth. Not that you can put a dollar value on financial autonomy.

I mean, what would you pay to be able to close your document, walk across the street and go fishing, as I do...whenever you want to? And what's it worth to be able to work anywhere you want, for whom you want, at fees usually associated with celebrities and reported in the National Enquirer?

And, here in Minnesota, while others complain about winter's unkind cold; "My hands...My feet...," I'll be saying, "MIAMI!"

One of my clients lives in an executive condo on the beach and owns a sail boat with 3 cabins. And I do love the water!

Even though traveling is a bother, access to client's cabins, luxury cars, summer homes, ATV's, boats with as much square footage as a permanent home, and other recreational stuff, is a fringe benefit of this career.

Anyway...I was there...at the Makepeace Power Marketing Summit and I've watched my DVD's 3 times through. With all of the bother and expense of travel, I figure I paid twice what he's asking you to pay...but you can only get them at this price for fewer than 24 hours. Then the price jumps up by $2,500.

Onward...

And if you've been on Clayton's mailing list for some time, you've probably heard the name, Carline Anglade-Cole. Clayton taught her what's on the DVD's and she's on track to bust a million. I think she's hovering around $700,000 or $800,000 just now.

She's offering for free, a 26-page report; "How to Write Magalogs, Tabloids and Other Monster Promos".

Now, maybe Carline isn't aware of the fact that you can also download a good bit of her portfolio there. But then again, she's so prolific, perhaps she's not concerned about handing over the keys to her level of income.

'Nuf fer now, I'm going to get on with my Sunday. I've got an email to writer for a client, a six-figure contract to negotiate and some fishing to do.

Wish me luck,
--Peter

Comments

Thanks for the heads up! Really great post. That's a must-read I must
say. Good luck!

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AWAI Interviews Peter Stone

  • Gary Bencivenga
    "I love Peter Stone's copywriting.

    He uses the same techniques I have found to maximize response — deep, patient research into the product before he begins, powerful benefit-driven headlines, and, most important, lots of compelling proof elements that make prospects believe and buy with pleasure and abandon.

    That's what star salespeople do and it's what Peter does in print and online.

    Very few copywriters know how to bring this off. Peter is one of the few".

    Gary Bencivenga www.BencivengaBullets.com
    -------------------------

  • Clayton Makepeace
    "Peter Stone is one of only a half-dozen or so writers I know who has mastered the art and science of persuasion in print.

    The depth of Peter's grasp of his product and prospect is awe-inspiring ... his sales arguments, iron-clad ... his offers, impossible to refuse.

    Any marketer lucky enough (or smart enough) to get a spot on Peter's dance card should fall to his knees and thank his lucky stars.

    And any copywriter or web marketer fortunate enough to benefit from his wisdom should cherish it as he would a D-flawless diamond".

    Clayton Makepeace www.MakepeaceTotalPackage.com
    -------------------------

  • Gary C. Halbert
    "The copy is amazingly good ... among the best I've ever seen.

    My hat goes off to you, Peter".

    Gary C. Halbert www.TheGaryHalbertLetter.com
    -------------------------

  • Michel Fortin
    "Peter Stone is the only one I trust with important projects that DEMAND results ...

    He delivers hardcore, bottom-line sales and profits ...

    Peter Stone is my co-writer, my associate and often my 'fresh pair of eyes'.

    He is definitely the person you need to call on now.

    Michel Fortin www.SuccessDoctor.com
    --------------------------

  • John Carlton:
    "Peter has honed his chops... and he's a writer trusted by some of the best marketers in the biz. The guy has his game down solid".

    John Carlton www.MarketingRebel.com
    -------------------------

  • Brian Keith Voiles:
    "You are truly a seasoned pro whom I have much to learn from. You're awesome Peter. I deeply admire you and your work. Your results amaze me!"

    Brian Keith Voiles www.BrianKeithKillerCopyClinic.com
    -------------------------

  • Timothy Warnock
    Copywriter:

    "... My secret weapon is often a final critique by Peter Stone.

    No matter how good my copy is, Peter has the very impressive gift of finding, then squeezing out every last bit of potential."

    --Timothy Warnock
    Copywriter

    -------------------------

    Chris Donnell
    Forex (Foreign Exchange Trading):

    Hi Peter, Your headline copy was brilliant! After making just some of the overall changes you suggested, our lead generation rate went up 147% and our cost per lead dropped from $16.53 down to around $6.50. Our google ads are now really paying for themselves as sales have increased. Our 2-hour consulting, already, in the first week, has over a 300% return on investment. We'll DEFINITELY be using your services again. I can't wait to implement all the rest of your suggestions. You're the best!
    --Chris Donnell
    CEO
    LeverageFX.com

    ---------------------------
    GE
    Marketing Manager:

    "I'm the Marketing Manager for GE's Healthcare division. I searched for someone capable of driving the messaging for our division's direct response advertising campaign for 37 days to no satisfaction.

    Then, after filling out the form on his website, I had the pleasure of speaking with Peter Stone. Within just a couple of minutes into our conversation, I could tell by Mr. Stone's insightful comments, proven outcomes and aggressive strategies, we could trust him with our marketing challenges, completely.

    Following my due diligence process, I was so confident he was the right person for our division at GE, I jumped on the opportunity to engage his services.

    We're very pleased with our decision to use his firm. He is honest, very approachable, prompt, responsive to our needs and exercises sound judgment while taking action according to our requirements.

    I'm a convert!--No more fluffy marketing materials for me".

    --Herly Karlen
    GE Healthcare, Lunar, Americas Marketing Manager

    -------------------------

    "Sales copy isn't easy to write, but Peter Stone knows his stuff."

    --Chris Pirillo
    -------------------------

    Famous Copywriter:
    "I'm sorry ... but when I saw that headline you wrote, I had to steal it. I swiped it without your permission."

    --Famous copywriter (Name withheld)
    -------------------------

    Jesse Forest
    Copywriter:

    "He gets into the mind of your prospect and instantly knowing their fears, wants and desires ... makes them buy!"

    --Jesse Forrest
    Copywriter

    -------------------------

    "...Peter Stone did the actual blood-letting.

    I implemented (...) his suggestions and went from a 1.8% conversion rate, to a 3.9% conversion rate!"

    (More than doubled)

    --Jay Jennings
    Marketer

    -------------------------

    "Who do they call?

    ... He's the guy that big-time Web businesses and well-known entrepreneurs sneak in the back door whenever they need to skyrocket their results!"

    (From an ad for a webinar)

    --Jason Potash
    Marketer

    -------------------------

    "...Talking with you was great! I probably learned more from you in that conversation of ours than from a lot of articles and books I've read."

    --Casey Grayson
    -------------------------

    Michel Fortin
    Copywriter:

    "If my life depended on the success of a sales letter and I couldn't write it, I would choose one copywriter above all others without hesitation. That person is Peter Stone."

    --Michel Fortin
    -------------------------

    Clayton Makepeace
    Highest paid copywriter in the world:

    "Peter Stone busted down the door and slapped my face with a possibility so positively huge, it instantly changed my life's script for years to come."

    --Clayton Makepeace
    -------------------------